In a remarkable act of generosity, Kenyan media personality Oga Obinna has provided a lifeline to Gengetone artist Shalkido, offering both immediate support and a pathway to long-term stability.
The gesture unfolded live on Obinna’s popular YouTube show, capturing nationwide attention and highlighting a new model of celebrity philanthropy in the digital age.
Shalkido’s struggles with poverty and hardship had previously drawn public sympathy. Rather than offering temporary relief, Obinna used his platform and influence to secure a one-year influencer contract for the artist with Dignity Furniture, guaranteeing a steady income and a critical step towards financial independence.
“This contract is more than just financial support; it’s a chance for Shalkido to rebuild his life and regain self-reliance,” Obinna said during the broadcast.
Beyond the contract, Obinna personally gifted the artist essential household items, including a brand-new sofa, a comfortable bed mattress, and a plush carpet. These symbolic gifts were designed to restore comfort and dignity to Shalkido, providing the first building blocks of a stable home.
The show concluded with an overwhelming response from viewers. Obinna rallied his audience to contribute to the cause, and within minutes, fans had raised KSh 62,000, which was handed to Shalkido live on air. The spontaneous generosity underscored the power of community support and sent a clear message to the struggling artist that he was not alone in his journey.
For many observers, the act represents a shift in the role of media personalities in Kenya, combining entertainment with tangible social impact. By leveraging his platform to create meaningful, lasting change, Obinna has set a precedent for how celebrities can support emerging artists beyond fleeting gestures.
Shalkido, visibly moved by the support, expressed gratitude to Obinna and the viewers, promising to use the opportunity to grow both professionally and personally. This moment marks a turning point in the young artist’s life, transforming public concern into concrete action that promises a brighter future.
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